(Executing great media buys isn’t about beating up sales people on price, it’s about building relationships and getting them to work with you to get the maximum value from their product in ways that drive sales.)

Media Partners has extensive experience planning, negotiating and buying radio, TV and cable markets all around the U.S. That experience, along with local market knowledge, allows us to be great advocates for our clients both in terms of pricing and in terms of securing value-added promotional elements and media bonus. We know how to get tough if we have to. But we’ve always preferred to be smart, use creative thinking and work with our vendors to give our clients maximum value.